Analytics & Reporting Ongoing website maintenance and analytics reporting for a Bordeaux spray-tan studio — turning raw traffic into clear answers about what works and how the business compares to its competitors.
Tanngo is a spray-tan studio based in Bordeaux, France. The owner runs the business independently and needed a reliable partner to keep the site healthy while making the studio's online performance legible and actionable.
Tanngo had a website, but no real visibility into how it was performing. Which pages were bringing in bookings, where visitors were dropping off, and how the studio compared to other tanning businesses in the area — all of it was guesswork.
Without that picture, there was no way to make informed decisions about the site or the business. The brief was to fix that: instrument everything, and turn the data into something the owner could actually act on.
Keep the site fast, secure, and up to date so it stays a dependable shopfront for the studio.
Set up visitor and page-level analytics so every visit, source, and journey through the site is captured.
Track how the studio performs against local competitors — not just numbers in isolation, but context that makes the data meaningful.
Deliver regular, plain-language reports that cut through the noise and highlight exactly what is working and where the opportunities are.
The owner now has a clear, regular picture of how the site is performing — which pages convert, where visitors come from, and how Tanngo stacks up against local competitors.
That visibility turns the website from a static presence into something that actively informs decisions about the business.
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